Privacy Policy
Last updated: October 16, 2024
Table of Contents
1. How We Collect Information
2. What Information We Collect
3. How We Use Information
4. How We Disclose Information
5. International Transfers
6. Security of Your Information
7. Data Retention
8. Your Privacy Rights
9. Children’s Privacy
10. Your Marketing Choices
11. Third-Party Links
12. Questions and Complaints
13. Cookies
14. Changes to This Policy
This Privacy Policy describes how ChicShadows.com (“ChicShadows”, the “Site”), and our subsidiaries and affiliates (collectively, “we”, “our” and the “Company”) collect, use, disclose and otherwise process information about you. This Privacy Policy applies to ChicShadows’s business, including information we collect when you visit or use websites that link to this Privacy Policy (collectively, our “Services”) or otherwise interact with us (for example, through our customer support channels, marketing campaigns or social media). We may provide different or additional notices of privacy practices for certain products, services or activities, in which case those notices will supplement or supersede the disclosures in this Privacy Policy.
How We Collect Information
From You. We may collect personal information and other information that you provide when you use our Services, visit our websites, and any other data you may choose to provide. We may also collect data from other sources with your permission.
From Public or Third-Party Sources. We may collect data from public sources, including, but not limited to, social media and other websites that enable social sharing. Personal information may also come from government agencies, public or third-party information sources, third-party service providers, or business partners.
Data collected automatically when you interact with us online. ChicShadows collects data through our websites and applications, and automatically from the devices you use to connect to our services.
Referrals. We may collect information from you through our referral program. If you choose to submit any personal information about others, you represent that you have the authority to do so and to allow us to use that information in accordance with this policy.
What Information We Collect
When you interact with our services or purchase or products, we may collect different types of personal information, including:
a. Contact information, such as your name, telephone or mobile number, email address, and postal and billing addresses;
b. Biographical and demographic information, such as your date of birth, age, and gender;
c. Account information, such as username and password, profile details you choose to provide, and feedback and comments you may leave about our products or services;
d. Financial information used to complete your orders, such as bank details, credit or debit card information; details of transactions you conduct through our website or other channels and the fulfillment of your orders,
e. Other personal information submitted by you or someone you authorize;
f. Internet usage information, such as details of your visits to our website and information collected through cookies and other tracking technologies, including your IP address and domain name, your browser version and operating system, traffic data, location data, web logs and other communication data, and the resources you access;
g. Geolocation information; and inferences, such as those drawn from any of the above information so that we can better understand your preferences.
Additionally, you may provide us with your PD measurements along with your prescription details, and you may choose to store and update your PD measurements in your account. If you choose to provide us with your PD measurements, then we will share this information with our third-party service providers in accordance with this Privacy Policy. You may log in and delete your PD measurements from your account at any time.
How We Use Information
We may process personal information in a variety of ways, primarily to conduct our business, including to:
a. Complete your transaction or purchase;
b. Fill and ship your order;
c. Provide customer support, respond to your questions or requests, and otherwise communicate with you, including via email;
d. Send you marketing communications;
e. Manage our relationship with you;
f. Send you information about our products and services;
g. Collect and disclose personal information to our affiliates in connection with our operations;
h. Research and evaluate our services and products to identify possible improvements, including collecting, using and disclosing details about your usage patterns and interests;
i. Fulfill obligations to and cooperate with governmental authorities, courts, regulators or law enforcement agencies in connection with inquiries, proceedings or investigations conducted by such agencies anywhere in the world, or to enable us to comply with our regulatory requirements or respond to regulators;
j. Resolve disputes or handle complaints;
k. Protect our property, rights and safety, and the rights, property and safety of third parties or the public;
l. Audit or provide reports related to specific transactions and interactions you have with us or with others acting on our behalf;
m.Disclose business-related data and information (including personal information) to prospective buyers or other successors (and their advisers) in the event of a merger, divestiture, restructuring, reorganization, dissolution or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, insolvency, liquidation or similar proceeding;
n. Pursue our legitimate interests, such as direct marketing, research and development (including market research), network and information security and fraud prevention;
o. Ensure the quality or safety of our products and services;
p. You otherwise provide consent; and as otherwise required by law.
How We Disclose Information
We may share your information with service providers acting on our behalf, our partners and collaborators, and at your direction.
Here is more detail about who we share information with:
a. Our affiliates and subsidiaries.
b. Service Providers. We may provide your personal information to our suppliers, contractors, business and service partners, or other third parties. Examples of service providers include advertisers, e-commerce and platform providers, payment processors, customer service and support providers, email, IT services and text messaging vendors, loyalty program administrators, website hosting and development companies, and shipping and fulfillment companies.
c. In Connection with a Merger, Acquisition, or Business Transfer. If ChicShadows sells all or part of its product lines or divisions, your information may be transferred to the buyer.
d. Government, Regulatory and Law Enforcement Agencies. ChicShadows reserves the right to disclose your information in response to authorized information requests from governmental authorities, in response to valid judicial requests, in response to national security situations, to provide security and investigate potential fraud, or as otherwise required by applicable law. We may also disclose your personal information to any competent law enforcement, regulatory or governmental agency, court or other third party as required by law, whenever we believe disclosure is necessary or appropriate to comply with a regulatory request, a judicial proceeding, court order, governmental request or legal process served on us, or to protect the safety, rights or property of our customers, the public, ChicShadows or others, and to exercise, establish or defend our legal rights.
We take reasonable steps to ensure that any third party who has access to your personal information is subject to confidentiality requirements and is obligated to treat the personal information as described in this Policy.
ChicShadows does not sell personal information to third parties for their own benefit; however, we allow certain companies to place tracking technologies such as cookies on our website. These companies receive information about your browser or device about your interactions with our website and may use that data to serve you relevant advertising on our website or other websites. Other than this sharing, we do not sell any of your information.
We may also disclose non-personally identifiable aggregated, anonymized or de-identified information at our discretion.
International Transfers
From time to time, we may transfer your personal information to overseas recipients (including our affiliates and any relevant third parties) if it is necessary to conduct our business. Your personal information may be stored and disclosed to recipients in these jurisdictions. We may expand our business and/or change the cloud-based or other solutions used to store personal information from time to time. We will treat your personal information in accordance with this Policy regardless of where your information is stored or accessed.
We take reasonable steps to ensure that our service providers provide commitments related to privacy and confidentiality, which require service providers to limit their use of your personal information and protect your personal information from misuse, loss and unauthorized access. If required by certain jurisdictions, we will transfer your personal information in accordance with safeguards approved by the jurisdiction and applicable law (such as standard contractual clauses).
Security of Your Information
We will take reasonable steps to ensure that information is secure and accessible only to authorized personnel. If you believe that someone has accessed your information without authorization, please notify us immediately.
Data Retention
We will retain personal information for as long as it is reasonably necessary for the purposes described in this Policy or in accordance with our or our service providers’ data retention policies. We will retain information you choose to upload to your account, but you can log in and delete it at any time. Please note that we reserve the right to delete your account or the information in your account (such as your PD measurements) if you are inactive for an extended period of time.
Certain information may be retained until the expiration of any legal challenge period or in order to comply with regulatory requirements regarding the retention of such personal information. Where applicable, we will take reasonable steps to de-identify or destroy any personal information we hold about you if it is no longer necessary for the purposes for which it was collected and we are not required by applicable law to retain it.
Your Privacy Rights
Under Hong Kong law, you may have the following data protection rights:
a. Learn about the categories and/or specific pieces of personal information collected about you, including whether your personal information has been sold or disclosed and with whom your personal information has been shared;
b. Get a copy of the personal information we hold about you;
c. Request deletion of your personal information; Correct or update your personal information;
d. Opt out of the sale or sharing of your personal information for cross-context behavioral advertising purposes.
e. You or your authorized representative may request access to, obtain a copy of, correct, or delete personal information we hold about you by contacting us at [email protected]. To help protect the security of your personal information, we will verify your identity in response to any request. In addition, we take steps to ensure that only you or your authorized representative can exercise your rights related to your information. If you are an authorized agent making a request, we may ask for and request additional information to protect the personal information entrusted to us, including information to verify your authority to make the request or proof of authorization.
In some cases, we may not be able to fulfill your request, for example, if you make a request and we cannot verify your identity. We also may not be able to fulfill your request if we have a legal or regulatory obligation to retain your personal information. Other reasons your request may be denied include if it jeopardizes the privacy of others or is extremely impractical to fulfill.
If we deny your request in whole or in part, we will take steps to notify you of the denial and explain our actions and the reasons for the denial.
We will not restrict or deny you access to our services because of the choices and requests you make regarding your personal information. Please note that some choices may affect our ability to provide our services. For example, if you sign up to receive marketing information by email and then ask us to delete all your information, we will not be able to send you marketing information.
Applicable data protection laws may also give you the right to object to or restrict our processing of your personal information. The processing of the data subject is based on consent, which can be withdrawn at any time; please note that the withdrawal of consent will not have retroactive effect.
Children's Privacy
Our website is not intended for children under 18 years of age. We do not knowingly collect any personal data from children under 18 years of age. The products we sell on our website are intended for purchase by adults only. No one under 18 years of age may provide any personal data through our website. If you are a parent or guardian and become aware that your child has provided us with information, please contact us at [email protected]. If we learn that we have collected personal information from a child, we will delete that information as quickly as possible.
Your Marketing Choices
When we request information from you for marketing purposes, you have the opportunity to “opt-in” to receive additional information, such as website announcements, promotional information, and research requests from us, and to allow us to share your contact information with certain trusted partners and customers. If required by law, we will ask for your consent before engaging in any such marketing.
Marketing includes sending you updates or shopping cart reminders about our products and services. When we contact you, this may be done by email. When we use or disclose your personal information for direct marketing purposes, we will:
a. Notify you (including by providing this Policy) if we intend to use your information for such purposes;
b. Allow you to “opt out” by allowing you to request not to receive direct marketing communications;
c. And comply with any such request from you to “opt out” of receiving further communications within a reasonable timeframe.
We will provide you with the option to unsubscribe or opt out of receiving any electronic marketing communications sent to you. You can request to have your information removed from our marketing lists at any time by clicking on the unsubscribe link or by contacting us directly.
Third Party Links
Our website may contain links to other third-party websites. If you follow a link to any third-party website, please note that these websites have their own privacy policies and we are not responsible for their policies or their treatment of your personal information. Please review these policies before submitting any personal information to such third-party websites.
Questions and Complaints
Under this Policy, ChicShadows is the data controller of your personal information.
If you have questions about how we process personal information, wish to exercise any choices you may have regarding your personal information, or make a complaint about our management of your personal information (including if you believe our management of your personal information violates applicable privacy laws), you can contact us at:
Email: [email protected]
We will coordinate the investigation of any complaint and any possible resolution of the complaint. To ensure that we understand the details and nature of your question or complaint, we may ask you to put your question or complaint in writing. We will endeavor to resolve all complaints as quickly as possible.
Cookies
If you do not want us to deploy cookies in your browser, you can opt out by setting your browser to reject cookies or to notify you when a website attempts to place a cookie in your browser software. If you choose to disable cookies in your browser, you may still use the Site, but your ability to use certain features may be affected. You should also be aware that our systems may not recognize the “Do Not Track” headers of some or all browsers.
Changes to This Policy
We may change this Policy at any time. Please review this Policy periodically to review any updates. If we make material changes to this Policy, we will notify you by posting it on our website or as otherwise required by applicable law. The revised version of this Policy will be effective when we post it, which will be indicated by the last updated date at the top of this Policy.
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